🔗 Share this article 2K Brings Onboard Apex Legends Lead to Boost Struggling Action Game Ambitious Title The renowned publisher has appointed a seasoned producer from the creators of Apex Legends to lead the studio crew at their internal studio, which is currently working on the forthcoming over-the-shoulder action-packed title known as Project Ethos. Management Change Follows Mixed Feedback The new appointee assumes the leadership position at the development studio following the departure of previous head the ex-Sledgehammer Games executive, who was reportedly let go due to the game's lackluster unveiling last autumn. Recently, 2K president a key figure updated employees about this decision through an internal memo, which emphasized that early feedback sessions had shown the necessity for a distinct game identity. The president noted that the developers is now refining Project Ethos with a renewed focus, aiming to better meet gamer demands. Trend of Key Acquisitions The news mirrors a comparable move taken by the publisher in the summer, when they hired Rod Fergusson from the Diablo team to work on the BioShock development group. Below is the complete message from the president's memo: Hello Everyone— I understand you all just finished your town hall - I trust you’re as excited as I am with the good news. Previously I shared you all a update, I expressed the following: “I believe in this team. You all are some of the most dedicated and creative creators we have had the chance to partner with - and we’re looking forward for that partnership to continue.” Through your commitment and versatility, particularly over the past twelve months, you consistently demonstrate that. The gamer responses from last autumn’s Project ETHOS testing phase was informative. It validated the promise of a action-packed game but told us we still had work to do. It highlighted the requirement for a clearer brand. It has been motivating to see how far you’ve come. You accepted the input to consideration and revamped the title with a revitalized vision - one that’s positioned to deliver on its ambition to our fans. The belief in Project ETHOS grows every day. To advance the outstanding advancement you’ve made, I’m excited to welcome the new hire as the new Lead of the team. Following several months of talks, he officially joins us on next week. Ben’s guidance and experience in the PVP shooter field is vast, having dedicated the recent years creating and managing some of the most popular titles in gaming, including Call of Duty: Black Ops, and lately, the battle royale hit. Let’s together in welcoming Ben soon. We are all eager to persist seeing the evolution of Project ETHOS in the months to follow. David Background of the New Leader Brinkman presently holds the role of executive producer and production lead at the renowned studio for Apex Legends. He earlier was employed at major gaming companies in various development positions on the Call of Duty games, and, prior to that, had stints at other industry leaders. Title Information and Concept Project Ethos was unveiled in October 2024 together with a public demo. At the time, 31st Union described the title as a "no-cost, 3rd-person roguelike hero shooter and an exciting step forward on the category." "Build your perfect run—or die trying—in this 3rd-person action shooter! Build your hero in live gameplay to match your preferred approach," the description explains. "Face the opponents with new abilities, stakes, and challenges that change every match. Will you withdraw carefully with your collected items? Alternatively take a risk, risk it all, and trust your squad can secure victory? The decision is up to you." The game does not have an official release date or consoles, but enthusiasts can look forward to more updates as development progresses.